摘要:虚拟现实、增强现实、混合现实是新兴的多维可视化沟通技术，在各个领域都有广泛的应用，他们与建筑工程领域的BIM技术的结合应用，能发挥出两者的优势，相辅相成。他们在建筑全生命期都有极大的价值空间可供挖掘。本文从基础理论开始，深入探讨了BIMVR/AR这一创新融合技术在建筑规划与设计阶段、工程施工阶段、项目营销阶段、运维管理阶段等全生命期的应用需求、落地应用模式、应用现状以及未来发展方向和潜力。最后本文分析了技术进一步发展所面临的障碍及突破口。

Abstract: Virtual reality (VR), augmented reality (AR) and mixed reality (MR) are all emerging multi-dimensional visual communication technologies, which have been widely used in various fields. The integration of above technologies with BIM in construction industry can fully extend their advantages and play a part together. There is great value to be explored for the entire life cycle of the building. This paper firstly introduces the basic theories, then discusses in depth the application of integrated BIM-VR/AR technology in the whole life cycle of conceptual planning and design, construction, project marketing, operation and maintenance. The application demand, implementation mode, application status and future development are all analyzed. In the end, this paper analyzes the obstacles and breakthroughs in the further development of this technology.